Omni hotels announces new "nucleus" central reservations system
IRVING, TX (January 6, 2009) — Omni Hotels announced that the company has successfully deployed its new brand-wide reservation system, powered by the OPERA Enterprise Solution from MICROS Systems, Inc. (NASDAQ: MCRS), a leading worldwide provider of information technology solutions for the hospitality and retail industries.
The project centered on the implementation of three key modules of MICROS OPERA, including the OPERA Reservation System (ORS), OPERA Customer Information System (OCIS) and OPERA Web Suite (OWS). These new integrated systems will improve the booking process for Omni’s central reservations by providing a single application through which all types of reservations are booked regardless of the booking source. Omni will now collect and manage guests’ preferences and profile information for the entire brand in a new single image database environment. This will enable all Omni properties to have instant access to key guest information, including guest history and membership information for Omni’s Select Guest™ loyalty program. The information housed in the new database will enable Omni Hotels to better personalize and customize guests’ stays, leading to more memorable guest experiences. With the enhanced capabilities of the new system, Omni is in a position to further expand exciting product offerings to guests, corporate partners, travel agents and wholesale industries.
“We are very pleased with the initial results of the launch,” said Lesli Reynolds, vice president of global distribution and revenue strategy. “We have seen our conversion ratios increase and enhanced flexibility. The new system allows us to readily offer customers market based rates, which has improved our ability to seamlessly extend these rates and hotel availability across all distribution channels, yielding exceptional results.”
Plans are well underway in the implementation of the OPERA Property Management System, at the new 614-room Omni Fort Worth Hotel, opening mid January 2009.
ABOUT OMNI HOTELS
Omni Hotels creates compelling, memorable guest experiences at 43 upscale hotels and resorts in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each location features four-diamond services, including award-winning signature restaurants, Wi-Fi connectivity and unique fitness options. Omni’s mission for total customer service is further supported by its “Power of One” program that empowers associates to make on-the-spot decisions to meet or exceed guest expectations. Guests can locate hotels and book accommodations by visiting www.omnihotels.com or by calling 1-800-THE-OMNI.
About MICROS Systems, Inc.
MICROS Systems, Inc. provides enterprise applications for the hospitality and retail industries worldwide. Over 310,000 MICROS systems are currently installed in table and quick service restaurants, hotels, motels, casinos, leisure and entertainment, and retail operations in more than 130 countries, and on all seven continents. In addition, MICROS provides property management systems, central reservation and customer information solutions under the brand MICROS-Fidelio for more than 21,000 hotels worldwide, as well as point-of-sale, loss prevention, and cross-channel functionality through its MICROS-Retail division for more than 90,000 retail stores worldwide. MICROS stock is traded through NASDAQ under the symbol MCRS.
For more information on MICROS and its advanced information technology solutions for the hospitality industry, please contact Louise Casamento, Vice President of Marketing at (443) 285-8144. You can also visit the MICROS website at www.micros.com.