OMNI HOTELS & RESORTS LAUNCHES TEEN CONNECTION PROGRAM

Omni Berkshire Place Launches Program Designed to Connect Teen Guests to a Teen Concierge via Social Media

IRVING, TX (June 19, 2012) – This summer, Omni Hotels & Resorts is offering teens a travel experience just for them through its one-of-a-kind, socially-centered Teen Connection program. Guests who stay at select locations this summer can engage with the property’s Teen Concierge for their insider’s perspective of activities, restaurants and attractions. They can also text or email with the teen, a local market expert, or chat via Twitter and Facebook.

“Parents often like to unplug and unwind when on vacation, but teens like to stay active and constantly connected via social means – we designed the program for them,” said Caryn Kboudi, vice president of corporate communications. “Omni is committed to making teens feel important instead of stuck between kid-friendly and adult activities.”

The Teen Connection program has begun at the Omni Berkshire Place in New York City with David Strebel, 18. At the luxury hotel in the heart of Midtown at 52nd and Madison, teens can contact David for recommendations. David is a recent high school graduate who enjoys visiting museums, concerts at the Beacon Theatre, burgers and milkshakes at Shake Shack, shopping in SoHo and skateboarding through Central Park. The son of the hotel’s general manager, Peter Strebel, David and his family have lived at the Omni Berkshire Place for three years. 

The Omni Chicago Hotel, Omni Shoreham Hotel, Omni Parker House, Omni Orlando Resort at ChampionsGate,Omni Amelia Island Plantation Resort and Omni Hilton Head Oceanside Resort are also participating in the program.

The Teen Connection program is Omni’s first teen-targeted initiative created in concert with its newly formed Omni Teen Advisory Board (OTAB), a select group of well-traveled teenagers who provide ideas and feedback to help create memorable experiences for teens. The OTAB is currently helping with the implementation of the Teen Connection program, with plans to include coffee meet-ups and amenity baskets with snacks and discount cards at local attractions. 

Guests may visit omnihotels.com or call 1-800-The-Omni. Travelers or media can also follow Omni at Facebook.com/OmniHotels,

Twitter.com/OmniHotels or Twitter.com/OmniHotelsPR

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